Support Features That Define Exceptional Digital Banking

Discover how institutions help users find answers, resolve issues, and get assistance when they need it most. Explore key support features, uncover experience gaps, and identify opportunities to stand out.

Handpicked Support Features

These support features highlight how leading institutions help customers find answers, resolve issues, and get assistance with confidence. From self-service resources to real-time expert support, they reveal opportunities to create more seamless and differentiated experiences.

AI Chatbots

Smarter Support, Faster Answers. A rapidly evolving support feature that is redefining how banks engage with customers. Modern AI chatbots go beyond scripted responses, helping users find answers, resolve issues, and navigate banking services more efficiently. As institutions increasingly invest in intelligent support experiences, chatbots have become a key differentiator—offering faster assistance, greater convenience, and round-the-clock availability.

Educational Materials

A proactive support feature that empowers users through knowledge. By providing guides, tutorials, FAQs, and in-app learning resources, banks can help customers find answers independently and make more informed financial decisions. Still uncommon across digital banking experiences, educational materials represent a significant opportunity to reduce support friction while building user confidence and engagement.

In-App Guidance & What's New

A simple yet impactful support feature that helps users navigate change with confidence. By providing contextual tips and clearly communicating new features or updates, banks can reduce confusion and make digital experiences easier to adopt. These timely prompts turn potentially frustrating moments into opportunities for engagement, helping users get the most out of their banking app while minimizing support needs.

Video Chat with a Bank Representative

A support feature that brings human expertise directly into the digital banking experience. By enabling real-time video conversations with bank representatives, institutions can provide personalized assistance without requiring a phone call or branch visit. Still offered by only a small number of banks, video chat combines the convenience of digital banking with the reassurance of face-to-face support, creating stronger customer relationships and more effective problem resolution.

There is more...

Beyond Support features, this level of insight extends across every major digital banking category—from Cards and PFM to Money Transfers and more. FinTech Insights reveals exactly how your experience stacks up and where meaningful opportunities for improvement exist.

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