---
title: "How US banks face fraud: The critical first login from a new device"
description: How are US banks approaching the first login from a new device? Are they succeeding or falling at the first hurdle? We used FinTech Insights to find out.
---

[FinTech Insights Blog | FinTech Insights ](https://www.fintechinsights.io/blog)

# [How US banks face fraud: The critical first login from a new device](https://www.fintechinsights.io/blog/how-us-banks-face-up-to-fraud-the-critical-first-login-from-a-new-device)

 Written by [Alexandros C. Argyriou : CEO of FinTech Insights](https://www.fintechinsights.io/blog/author/alexandros-c-argyriou-ceo-of-fintech-insights) | Sep 6, 2024 12:00:00 AM

With fraudsters becoming ever more sophisticated — according to the [Federal Trade Commission](https://www.aarp.org/money/scams-fraud/info-2024/2023-ftc-consumer-losses.html), fraud went up by 185.7% between 2020 and 2023 — banks are under growing pressure to beef up their digital security. 

But while advances such as [AI-assisted monitoring](https://datadome.co/learning-center/ai-fraud-detection/) have enhanced early detection and prevention, they're only one piece of the puzzle. 

Just as important, banks must secure their customers' accounts at the first login from a new device. Otherwise, they're doing the banking equivalent of monitoring the stable without bolting the door.

[View full post](https://www.fintechinsights.io/blog/how-us-banks-face-up-to-fraud-the-critical-first-login-from-a-new-device)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Alexandros C. Argyriou : CEO of FinTech Insights"
  },
  "dateModified" : "2025-04-14T11:56:29.462Z",
  "datePublished" : "2024-09-06T00:00:00Z",
  "headline" : "How US banks face fraud: The critical first login from a new device",
  "image" : {
    "@type" : "ImageObject",
    "height" : 1080,
    "url" : "https://7948848.fs1.hubspotusercontent-na1.net/hubfs/7948848/Imported_Blog_Media/featured%20image%20The%20critical%20first%20login%20from%20a%20new%20device.png",
    "width" : 1920
  },
  "mainEntityOfPage" : "https://www.fintechinsights.io/blog/how-us-banks-face-up-to-fraud-the-critical-first-login-from-a-new-device",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "FinTech Insights Blog | FinTech Insights"
  }
}
```